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Lory Sargu's Articles

  • Technical SEO Optimization: The Title and The Description
    We get asked quite often... If we only got to choose 2 elements to optimize on-page, what those would be?
    Well, wishing the answer was more technical than this, the fact remains that we would pick the Title tag and the meta Description.
  • A Good SEO Consultant: The Definition
    Who is a good Consultant in SEO? On a very generic way... someone who knows the industry his client is in and knows it sometimes better than the client himself (happens quite often) together with all optimisation techniques and metrics for that industry. Unfortunaltely, there is no longer a “generic SEO professional” anymore, the SEO status is much more specialised this days.
  • Technical SEO Consultants: The Optimal Choice
    Search Engine Optimization is not for everyone. It takes someone who can be dedicated to the seo process of your site, because is labor and software intensive when done properly. In addition, in this fast changing environment, it not easy to keep up. That is why you need a dedicated, certified seo consultant that works on your projects full-time in order to remain competitive and outrank your competition. With access to over 500 testing domains across multiple industries, we have have just that.
  • Product Research: Drop Ship Basic Principles
    Of all the questions we receive here at Doba, the question of what to sell is far and away the most frequently asked. Many of our customers ask us to tell them exactly which products to sell. Though we may give an example here or there, we generally shy away from telling people exactly what products we think will sell well.
  • Links For (Search Engine Optimization) SEO - Part 2
    In the previous article on this topic, I covered the main types of links you want to get for your site. On the last part, I will clearly state which types of links to stay away from pursuing, and I will further explain some misconceptions about the good types of links.
  • Links For (Search Engine Optimization) SEO - Part 1
    This article covers a much discussed topic in the SEO community. Also, clients and often site owners come up with questions about what links to get, and how to get them. Note that I will not consider reciprocal links here, because of better alternatives, and because their effectiveness only applies to a small number of sites, who use them under 10% of their overall link ratio. I will review the main types you want to get for your site.
  • Search Engine Optimization (SEO) For Google, Yahoo, and Msn
    In this article I will review the similarities and differences between the ranking algorithms of Google, Yahoo and Msn. Google and Yahoo are considerably reasonably close in terms of off-page factors weighting compared to Msn, which is more on the on-page side. Like Google, Yahoo and MSN will discount obviously identical and unnatural looking anchor link text. Since these algos are frequently updated, I will only concentrate on those factors that do not. Otherwise, mayor updates should take place for them to be replaced by other/better methods.
  • How to Measure Keyword Density For Your SEO
    This article will guide you through the main myths around keyword density and SEO. Even though keyword density should be a part of your SEO efforts, there is a lot of confusion about what “density” is and how to apply it properly. Also, how much is density percentage is good? This will apply to both new and existing sites, and I am covering here what to know about keyword density.
  • How to Manage Duplicate Content in Your SEO
    This article will guide you through the main reasons why duplicate content is a bad thing for your site, how to avoid it, and most importantly, how to fix it. What it is important to understand initially, is that the duplicate content that counts against you is your own. What other sites do with your content is often out of your control, just like who links to you for the most part… Keeping that in mind.
  • Directories Submissions and SEO (Search Engine Optimization)
    This article will guide you the importance of directories submissions in launching a new site, or ranking an existing one. I am going to review 6 important areas.
  • Article Writing and SEO (Search Engine Optimization)
    This article will guide you through the main reasons you should be using article writing as part of your SEO efforts to gain backlinks and link popularity, or in other words, turning content into link s and traffic. Getting targeted traffic is a direct result of this process. This will apply to both new and existing sites, and I am covering here what to do when writing articles.
  • Link "Quality" for Link Building Explained
    This article will explain the importance of link quality, and its application to link building. Everyone may have a different understanding of what “quality” is on terms of links, but essentially that is your decision entirely. If you have an existing site, that you need to build links for, use this as a reference check list to ensure that you are link building properly. I am going to review the key 6 areas.
  • Google PageRank Toolbar Explained
    This article will guide you through the importance of the toolbar, and its accuracy at reporting PageRank. I will also discuss the feature about it that most people, including many SEOs are not aware of. If you have an existing site, use this as a reference to ensure that you are using the toolbar properly. I am going to review the key 5 areas.
  • Explanation of the Google Supplemental Index
    This article will guide you through the main reasons why pages get listed on this index, and most importantly, how to get them out. If you have an existing site, there is a high probability that you may have pages in the supplemental index, so use this as a reference, and make sure you follow the steps outlined here.
  • Google Best Search Engine Optimization (SEO) Practices – Part 5
    The fifth and last part of this article will concentrate on the internal and analysis areas of the optimization for Google. I will review 3 essential areas. Let’s start:
  • Google Best Search Engine Optimization (SEO) Practices - Part 4
    The four part of this article will concentrate on the link areas of the off-page optimization for Google. I will review 5 essential link areas.
  • Google Best Search Engine Optimization (SEO) Practices - Part 2
    The second part of this article will guide you through the important steps on how to on-page optimize sites in Google. If you have an existing site, use this as a reference to ensure that you are doing everything right. We review 5 more areas.
  • Google Best Search Engine Optimization (SEO) Practices – Part 2
    The second part of this article will guide you through the important steps on how to on-page optimize sites in Google. If you have an existing site, use this as a reference to ensure that you are doing everything right. We review 5 more areas.
  • SEO (Search Engine Optimization) Basics – Part II
    In the second and final part of this article I will cover the remaining 5 areas that relate to solid Search Engine Ranks for particular number of key phrases. Again, this will apply to any type of website, on any industry you are targeting.
    Lets review the last 5 areas:
  • Businesses Need Money To Grow. Is Venture Capital Right For You?
    The goal of every business is to be successful in their efforts and continue to grow. However, they often come to a crossroads where they are going to have to invest more money if they want to experience growth and additional profits. It may be money needed for new equipment, a larger building, or a number of other items that can be found to keep a business operating at its very best.

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