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Carson Danfield's Articles in Internet Marketing

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What Should You Sell? I’ve been selling on the internet since 1996 and many times people tell me they want to start their own internet business, but they don’t know what to sell. They receive a constant overload of information about this or that product, a variety of affiliate programs, resale rights products, ebooks about developing your own products – the list goes on and on. AdWords Content Network vs Search Network Google's AdWords PPC program allows you to select if you want to run your PPC ads on the content network, the search network, or both. Do you know the difference between Content and Search networks? Get Lowest Cost PPC Clicks Google is a great search engine, wouldn't you agree? And you know what makes Google great? It's relevance. When you search for something on Google, you can be pretty sure that the results page will show you websites that closely match the subject you're looking for. That doesn't happen by sheer luck - it's the software Google uses when it indexes those hundreds of millions of websites. Do AdWords and Other PPC Ads Really Work? Many discouraged online advertisers will tell you to stay away from AdWords or any other Pay-Per-Click programs. They'll tell you that the ads don't generate sales and you'll waste a lot of money even trying to make things work. They know from their own experience that the whole idea of PPC advertising is a complete waste of time and money. How To Write Google AdWords Google’s AdWords program is the dominate force in Pay-Per-Click (PPC) advertising. With AdWords and most other PPC programs, you can get your ad displayed quickly and start generating traffic to your website almost immediately. AdWords Keyword Matching Options When you're entering keywords into your Google AdWords campaigns, you have choices as to how AdWords interprets those keywords to show your ads. These choices can have a dramatic effect upon the success or failure of your advertising campaigns. Get Your Article Noticed Spend 50% of your efforts on the "TITLE" of your article. This is extremely important. If your title isn't full of benefits for it's readers, chances are the article won't even get read... so spend a lot of time on it! Writing That Article Let's use our example from a previous lesson once again: "How To Effortlessly Sweep Your Spouse Off Her Feet -- Wine Her And Dine Her - And Make Her Wonder Who The Great Imposter Is - All For Less Than $16." How To Write a Great Article The Internet is the 'Information Highway'. People are going to the Internet to look for information, plain and simple. It's your job to provide them with this information if you're going to have any success online. I just can’t stress enough the importance and the overall benefits you'll receive from being able to create some quality, entertaining articles on your own so - Just do it! You'll thank me down the road. Powerful Under-Utilized Traffic Tactic I'm going to reveal to you one ultra-resourceful, under-utilized, low cost, never known to fail marketing tactic that's guaranteed to increase your traffic and sales in 10 days or less! Niches for New Marketers A great many people succumb to the lure of internet marketing. They listen to all the guru's with their overflowing supply of ebooks that promise to make you rich, just by reading the $97 fountain of "secret" information. They all have the same basic sales pitch - "Give me $97 and I'll show you how you can become a millionaire by working less than 2 hours a week!" Appeal of Niche Marketing Nowadays, quite a few ebooks are being sold on the topic of niche marketing. Most of them are written by people that haven't really "been there and done that" themselves. They just see an unfolding trend toward niche marketing and decide it's a good bandwagon to jump on. In contrast, I've been selling online to niche markets for years (and doing quite well!). I was dealing in niche markets before niche markets were 'cool'. Niche Marketing 101 I'm sure that you've heard the latest buzz word in the 'internet marketing' and 'work-at-home' blogs and forums. It's called "Niche Marketing".

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